Truthpaste's goal is to use the power of nature to improve oral health. Oral health isn't just about taking care of your teeth, it's about taking care of your entire mouth. That's why they think it's important that their toothpastes do both. They don't think anyone should compromise between zero-waste, SLS, cruelty-free products and a brushing experience that will change the way you think about oral health care forever! Combining ancient wisdom and modern innovation, the team at Truthpaste studied the best botanicals for their anti-inflammatory and antibacterial properties. The range of natural toothpastes support gum health and keep breath fresh, whilst mineral bases help to remove bacteria and support a healthy pH balance in the mouth.